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Champagne in the countryside
Hotels, museums, personalized tours, gastronomic experiences... Champagne houses have embarked on a major campaign to renovate their reception facilities. A simple visit to the cellars followed by a tasting is no longer enough.
For a long time, the champagne houses were known for offering magical itineraries in the chalk pits, taking visitors up the underground passages of Reims or Épernay. The idea was first put forward in 1878 by the visionary Madame Pommery. For a long time, the Champagne region was content with it, until July 4, 2015...
Flashback. Unesco adds the "Coteaux, Maisons et Caves de Champagne" to its list of world heritage sites. In a land martyred by two world wars, it's a detonator. The Champagne landscape can also be a tourist attraction. A forest on high ground, vineyards on hillsides, buildings rebuilt in alternating brick and chalk... Winegrowers are becoming aware of the true value of a terroir that draws its authenticity from 300 years of history, where each village has managed to maintain its typical character.
This article is taken from Gault&Millau, le magazine #7. Find the latest issue on newsstands or in our online store.
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